Friday, October 5, 2012

Reitmans meets Martin Lim

Canadian retailer, Reitmans, is about to embark on a fabulous collaboration with the "husband-wife team" of Martin Lim (see this article). Reitmans, the "largest women's specialty retailer" in Canada, sells "affordable stylish fashions that are designed to fit everybody and every body." On the other side, the Martin Lim brand prides itself on cultural "fusion" -- the meeting of "two cultures, two worlds, but mainly the fusion of two designers who proved themselves on a national and international level." And so the merger of Reitmans and Martin Lim -- two highly successful Canadian fashion forces -- is definitely worth celebrating. Let's take a look:











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